success In Numbers
Project Overview
Luis Fajardo transformed his vision into Funded Capital, a forward-thinking lending company revolutionizing real estate financing. Dissatisfied with traditional practices, he created a firm offering flexible funding, quick processing, and lower fees. Through strategic partnerships and innovative approaches like crowdfunding, Fajardo evolved from broker to direct lender, showcasing entrepreneurial resilience and adaptability.
The Problem
Luis Fajardo encountered significant challenges in establishing credibility, and SEO as he wanted to be seen as an authority and trusted business. These hurdles posed obstacles in gaining trust and recognition in the competitive real estate financing sector. Enhancing credibility involved overcoming initial skepticism from potential clients and partners, while SEO difficulties hindered visibility and organic growth online.
The Strategy
To overcome challenges in credibility, SEO, and closing high-ticket deals, we focused on a strategy that involved building trust through communication and testimonials from satisfied clients. Enhancing SEO was achieved by optimizing website content with relevant keywords, publishing authoritative content, and improving site structure for better visibility. Closing high-ticket deals, personalized engagement, and demonstrating expertise through case studies build credibility and confidence among potential clients.
The Result
Through strategic PR efforts, we successfully boosted Luis Fajardo’s credibility and secured feature articles in prominent publications. NY Weekly spotlighted his inspiring journey from obscurity to entrepreneurship. In Miami Magazine, our outreach emphasized how Funded Capital’s hassle-free solutions are overcoming industry challenges. Business Insider covered the launch of their groundbreaking financing program for ground-up constructions. Additionally, Yahoo! Finance featured their continued growth and impact in the financial sector. These features not only solidified Fajardo’s reputation but also positioned Funded Capital as a leader in transforming real estate financing through innovation and client-centric services.
